Cutter & Squidge
Cutter & Squidge is a London bakery started by two sisters, and it posts its bakes all over the UK. Everything is flavoured and coloured using only fruit, vegetables and spices, and recipes use just enough sugar and fat to taste good. It is a handy option for birthday cakes, thank-you gifts and treats for celebrations.
1on sale96productsUpdated 24th June 2026
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More ways to save at Cutter & Squidge
- Student discount15% student discount via Student Beans when spending £25 and over.
- NHS discount15% discount for Healthcare, NHS, Police, and Fire Services. Health Service Discounts may offer 20% off for NHS on £35+ spends.
- Military discount15% discount to Military Services. Veterans and Military Personnel can confirm eligibility for a discount code.
- Join Squidge SocietyEarn points for every pound spent online and in-store, redeemable for exclusive rewards, free treats, and early access to events and new launches. Points expire after 12 months.
- Free delivery over £40Top your basket up past £40 and delivery costs nothing.
- Click & CollectSkip delivery fees by collecting in store.
- Gift cardsAvailable if you're buying for someone else.
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About Cutter & Squidge
The bakes
The signature item is the Biskie, a cake-and-cookie hybrid filled with buttercream, fruit or cheesecake. Around it sit large celebration cakes, brownies, bite-sized treats and caramel and biscuit lines. Selection boxes work well for sharing or sending. Vegan cakes and treats are part of the regular range. Seasonal gifting covers occasions such as Lunar New Year, Ramadan and weddings.
Getting it delivered
Postal delivery reaches the whole UK, and London has its own delivery service. Next-day delivery is possible if you order by 4pm the day before. Weekday delivery is free once you spend more than £40. In central London, click and collect from the Soho café and tea room is an alternative to waiting in for a parcel.
Before you order
Cakes are perishable, so if there is a problem with an order, contact the bakery directly rather than posting anything back. Students can get money off through Student Beans when spending £25 or more, and NHS staff and military personnel also qualify for discounts. The Squidge Society loyalty club collects points towards free treats, and gift cards are available. Payment is by Visa, Mastercard or PayPal.
Sustainability at Cutter & Squidge
Committed to all-natural ingredients, Cutter & Squidge uses only fruits, vegetables, and spices for flavour and colour, ensuring delicious bakes without excessive fat and sugar.
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Cutter & Squidge quick facts
| Free delivery | On orders over £40 |
|---|---|
| Delivery | <p>London delivery and nationwide UK postal delivery available.</p> |
| Returns | <p>Contact us for issues with perishable items.</p> |
| Click & Collect | Yes |
| Payment methods | Visa, Mastercard, PayPal |
| Gift cards | Yes |
| Loyalty scheme | Squidge Society |
| Founded | 2013 |
| Headquarters | London, UK |
| Parent company | Ae Bakery Holdings Limited |
| Stores | 1 Soho shop + online |
Cutter & Squidge contact
- Website
- cutterandsquidge.com
- Phone
- 020 8453 0212
- Available on website
- Hours
- Email: Mon-Fri 9am-6pm, Weekends 9am-5pm. Soho Café & Tea Room: Daily 11am-7pm. Closed major bank holidays.
Cutter & Squidge FAQs
What exactly is a Biskie?
It is the bakery's signature bake: a cross between a cake and a cookie, sandwiched with a filling of buttercream, fruit or cheesecake.
How late can I order for next-day delivery?
Orders placed by 4pm the day before can arrive next day. Weekday delivery is free on orders over £40.
Can I collect my order in London?
Yes. Click and collect is available from the Cutter & Squidge café and tea room in Soho, which also serves customers in person.
Are there vegan cakes?
Yes, vegan cakes and treats sit alongside the regular range, and every bake relies on fruit, vegetables and spices for flavour and colour.
