The Entertainer
The Entertainer is the UK's largest independent toy retailer, offering a vast selection of toys, games, and gifts for children of all ages, making playtime magical for families nationwide.
11on sale5,359productsUpdated 24th June 2026
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More ways to save at The Entertainer
- NHS discountNHS and Blue Light discount available through Blue Light Card.
- Military discountBlue Light discount for armed forces personnel.
- Join Toy-Tastic ClubFree membership for children with birthday rewards and exclusive offers.
- Free delivery over £40Top your basket up past £40 and delivery costs nothing.
- Click & CollectSkip delivery fees by collecting in store.
- Price matchThe Entertainer will match a lower price elsewhere.
- Gift cardsAvailable if you're buying for someone else.
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About The Entertainer
Founded in 1981 by Catherine and Gary Grant, The Entertainer has grown to become the UK's largest independent toy retailer. Headquartered in Amersham, Buckinghamshire, the company's mission has always been to provide a magical shopping experience, offering a diverse range of toys that inspire creativity and fun. With a strong presence both online at thetoyshop.com and through its extensive network of 160 physical stores and 1,000 concessions within Tesco and Matalan, The Entertainer is a cornerstone of British retail, dedicated to bringing joy to children and families.
Explore The Entertainer's Toy Selection
At The Entertainer, shoppers can discover an unparalleled selection of toys, games, and gifts. From classic favourites to the latest trends, the range includes everything from action figures, dolls, and building blocks to educational toys, arts & crafts, and outdoor play equipment. Whether you're looking to buy board games online, find the perfect gift for a birthday, or simply treat a loved one, The Entertainer stocks products from all the leading brands, ensuring quality and variety for every age group and interest. Their commitment to offering a comprehensive range makes them a one-stop shop for all your toy needs.
Shopping with The Entertainer
Shopping at thetoyshop.com offers convenience and a user-friendly experience. Customers can easily browse categories, compare products, and make secure purchases. While The Entertainer does not currently offer a student discount, they proudly provide a 5% discount for NHS and healthcare workers via Health Service Discounts and the Blue Light Card, as well as discounts for armed forces personnel through the Blue Light Card. Their dedicated customer service team is available Monday to Friday from 8am-7pm and Saturday to Sunday from 8am-5pm on 0333 320 5100, ready to assist with any enquiries, ensuring a smooth and enjoyable shopping journey.
Sustainability at The Entertainer
The Entertainer is committed to reducing plastic packaging and offers toy recycling at stores.
The Entertainer quick facts
| Free delivery | On orders over £40 |
|---|---|
| Delivery | Free Click & Collect. Free delivery over £40. Standard delivery £3.99. Next day delivery available. |
| Returns | Extended Christmas returns to 31st January. Standard 28-day returns policy. In-store returns accepted. |
| Click & Collect | Yes |
| Price match | Yes |
| Payment methods | Visa, Mastercard, American Express, PayPal, Apple Pay, Google Pay |
| Gift cards | Yes |
| Loyalty scheme | Toy-Tastic Club |
| Founded | 1981 |
| Headquarters | Amersham, Buckinghamshire |
| Parent company | The Entertainer (Family-owned) |
| Stores | 170+ UK stores |
The Entertainer contact
- Website
- thetoyshop.com
- Phone
- 01onal494 500 350
- Hours
- Monday-Friday 9am-5pm
The Entertainer FAQs
Is The Entertainer family-owned?
Yes, The Entertainer is a family-owned business founded in 1981.
Does The Entertainer price match?
Yes, they offer a price match promise against major UK retailers.
Does The Entertainer offer NHS discount?
Yes, NHS discount is available through Blue Light Card.
Does The Entertainer give to charity?
Yes, they donate 10% of annual profits to children's charities.
