Ted Baker
Ted Baker is a British fashion label that started in Glasgow in 1988. It is now based in London and owned by Authentic Brands Group. It is known for sharp tailoring, careful finishing and its floral prints. These days the brand sells mainly online, covering menswear, womenswear, shoes, bags and accessories. It sits between premium high street and designer, and suits shoppers dressing for work or special occasions.
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- Student discountStudent discount available via partner platforms
- NHS discountTed Baker offers a 20% discount for eligible NHS staff and emergency services workers via Blue Light Card membership and Health Service Discounts.
- Military discountTed Baker offers a 20% discount on full-price items for military personnel through the Defence Discount Service (DDS) and Blue Light Card membership.
- Join Ted Baker MembershipMembers can access a 10% discount on their first order and earn points for future purchases, with different member levels unlocking greater discounts and special offers. A refer-a-friend programme also offers £25 off for friends and a £25 voucher for referrers.
- Gift cardsAvailable if you're buying for someone else.
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About Ted Baker
Menswear and womenswear
For men, the core is tailoring: suits, shirts and knitwear, with smart-casual pieces for weekends. Women's collections lean towards dresses, separates, coats and occasionwear, often in the brand's signature prints. Footwear, bags, jewellery, watches and fragrance extend the range, so it is possible to put together a full outfit in one order.
Membership and discount schemes
Ted Baker runs a membership programme that earns points towards future purchases. Students can verify through Student Beans or UNiDAYS. NHS staff and emergency services have schemes through Health Service Discounts or Blue Light Card, and military personnel use the Defence Discount Service. Gift cards are also sold.
Delivery, returns and payment
Standard and express delivery are both offered, and free delivery applies to qualifying orders. Ted Baker also ships internationally. Returns are accepted within 28 days, provided items are unworn with their tags still attached, so try clothes on at home before removing labels. Checkout accepts Visa, Mastercard, American Express, PayPal, Apple Pay and Klarna.
Sustainability at Ted Baker
Committed to more sustainable practices including responsible sourcing and reducing environmental impact.
Ted Baker quick facts
| Delivery | Standard and express delivery available. Free delivery on qualifying orders. |
|---|---|
| Returns | Returns accepted within 28 days. Items must be unworn with tags attached. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, American Express, PayPal, Apple Pay, Klarna |
| Gift cards | Yes |
| Loyalty scheme | Ted Baker Membership |
| Founded | 1988 |
| Headquarters | London, UK |
| Parent company | Authentic Brands Group |
| Stores | Limited, primarily online |
Ted Baker contact
- Website
- tedbaker.com
- Phone
- 0808 178 7366
- Hours
- Contact via website
Ted Baker FAQs
How long do I have to return Ted Baker clothes?
Returns are accepted within 28 days. Items need to be unworn, in resaleable condition and with the original tags still attached.
Does Ted Baker still have shops?
Ted Baker now sells mainly online, with only a limited number of physical stores, so the website is the main place to shop the range.
Can I pay in instalments at Ted Baker?
Klarna is available at checkout, alongside Visa, Mastercard, American Express, PayPal and Apple Pay.
Who owns Ted Baker?
Ted Baker is owned by Authentic Brands Group. The label was founded in Glasgow in 1988, and its headquarters are now in London.













