Up to 75% off womenswear in the outlet: coats £35, dresses and jumpsuits £25, trousers £18, skirts and tops £15

About JOY

JOY is a distinctive UK fashion brand with a rich history rooted in understanding what women truly want to wear. Starting from humble beginnings on Coldharbour Lane, JOY evolved to create its own exclusive label, Louche. This brand is proudly designed by women, for women, with a core ethos of crafting clothes that genuinely flatter and fit beautifully, using the best possible fabrics. JOY focuses on timeless style rather than fleeting trends, ensuring each piece is a valuable addition to your wardrobe. Discover the JOY Collection The JOY collection offers a comprehensive range of womenswear, perfect for various occasions and styles. Explore their stunning selection of dresses, including midi, mini, and elegant tea dresses, alongside versatile tops, chic skirts, and perfectly tailored trousers. Beyond clothing, JOY provides an array of complementary items such as fashionable jumpsuits & playsuits, comfortable knitwear, and stylish accessories. Complete your look with their beautiful bags and exquisite jewellery, or find unique items within their homeware and gifts categories. Seamless Shopping Experience Shopping at JOY is designed for convenience and satisfaction. Benefit from free UK delivery on orders over £75, making it easy to update your wardrobe. JOY also offers international shipping with all duties paid, ensuring a smooth experience for global customers. Their customer service is highly praised, with a helpful exchange policy to ensure you find your perfect fit. Join the JOY Club to receive updates and potentially exclusive benefits, enhancing your overall shopping journey with a brand that truly values its customers.