Diversion Stores

Diversion Stores, also known as Diversion Automotive, is a leading UK-based retailer and installer specialising in vehicle customisation and high-performance car parts. Founded in 2019, this dynamic company has quickly established itself as a go-to destination for car enthusiasts looking to enhance both the aesthetics and performance of their vehicles. Operating from their Rotherham headquarters, Diversion Stores combines a comprehensive online shop with expert fitting services, ensuring a seamless experience for every customer.

Elevate Your Drive with Premium Products

At Diversion Stores, you'll discover an extensive range of products designed to transform your car. From subtle styling enhancements like sun strips and custom interior trims to dramatic full body kits and aerodynamic upgrades, the collection caters to all levels of customisation. They also offer a wide selection of performance parts from renowned brands such as 034Motorsport, Airtec, Akrapovič, Maxton Design, Milltek, Revo, and Scorpion, ensuring quality and performance. Beyond parts, explore innovative solutions like TentBox roof tents for adventure seekers and professional vehicle servicing to keep your car in top condition.

Custom Steering Wheels & More

Personalise your driving experience with bespoke custom steering wheels, available in various materials including premium carbon fibre. Add optional extras like LED displays, heated features, and thickened handles for ultimate comfort and style. Diversion Stores also stocks practical accessories like the SWIFTMAG Magnetic Plate Holder and a variety of car care products to keep your vehicle looking its best.

Seamless Shopping Experience

Shopping at Diversion Stores is straightforward and rewarding. Their user-friendly website allows you to easily browse parts by car make, including popular brands like Volkswagen, Audi, BMW, Ford, Mercedes-Benz, and Tesla. Benefit from exclusive subscriber discounts and special offers, including dedicated savings for students and NHS/Blue Light members. With expert customer service available via phone and email, and a strong presence across social media, Diversion Stores is committed to providing an exceptional automotive retail experience.