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Aveda

Aveda

Aveda is a plant-based beauty brand that began in 1978 and now belongs to the Estée Lauder Companies. Its UK site sells hair care above all, from shampoos and conditioners to styling products and masks, alongside skin and body care. The brand is a certified B Corp and has Leaping Bunny approval.

About Aveda

Hair, skin and body

Shampoos and conditioners are grouped by concern, such as dryness, damage, colour protection or volume. Styling products and intensive masks and treatments sit alongside, and travel sizes are handy for trips. Skin care runs from cleansers to moisturisers, while body care includes lotions and oils. Aveda salons and experience centres, found through the salon locator, also offer bespoke hair colour.

Ingredients and ethics

Formulas lean on plant-derived ingredients and are up to 99% naturally derived, sourced from water, plants or minerals not made from petroleum. Aveda has never tested on animals. Packaging uses 100% post-consumer recycled PET, and wind power helps run manufacturing. Vegan status is shown on each product page.

Delivery, returns and rewards

Standard delivery is free on orders over £30, with express options for faster arrival. Unused items in original packaging can be returned free within 30 days. Aveda Plus Rewards members earn points towards products and services, plus free online delivery and a birthday gift. Students can verify through UNiDAYS, and NHS staff through Health Service Discounts, for a discount. Gift cards are available, and Klarna is among the payment options.

Sustainability at Aveda

Aveda is a leader in environmental responsibility, using 100% post-consumer recycled PET packaging, sourcing wind power for manufacturing, and supporting sustainable communities. They've offset their carbon footprint and continue to pioneer green chemistry.

Aveda quick facts

Free deliveryOn orders over £30
DeliveryFree standard delivery on orders over £30. Express delivery options available.
ReturnsFree returns within 30 days of purchase. Items must be unused and in original packaging.
International shippingYes
Payment methodsVisa, Mastercard, American Express, PayPal, Klarna
Gift cardsYes
Loyalty schemeAveda Pure Privilege
Founded1978
HeadquartersBlaine, Minnesota, USA
Parent companyEstée Lauder Companies
Stores9,000+

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Aveda FAQs

How much is Aveda delivery in the UK?

Standard delivery is free on orders over £30. Express delivery is available if you need your order sooner.

What is Aveda's returns policy?

Returns are free within 30 days of purchase. Items need to be unused and still in their original packaging.

Who owns Aveda?

Aveda is part of the Estée Lauder Companies. It was founded in 1978 and is headquartered in Blaine, Minnesota, in the USA.

Is Aveda a B Corp?

Yes. Aveda is a certified B Corp, a status that covers social and environmental standards, and it is also Leaping Bunny approved.

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