
Athletic Propulsion Labs
Athletic Propulsion Labs, usually shortened to APL, makes premium trainers and sportswear from its base in Los Angeles. Twin brothers Adam and Ryan Goldston launched it in 2009 with a basketball shoe the NBA went on to ban. The range now runs from running and training shoes to slides and lifestyle trainers, with shipping to the UK.
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More ways to save at Athletic Propulsion Labs
- Student discountAPL offers a 15% student discount to eligible high school, college, and university students. Verification is done through SheerID.
- NHS discountAPL offers a 30% discount to healthcare workers in various countries, including the United States, Canada, and the United Kingdom. This discount requires verification through SheerID.
- Military discountAPL offers a 15% discount to all active, reservist, veteran, and retired U.S. military personnel, as well as spouses and dependents of active personnel. Verification is done through SheerID or ID.me.
- Join Loyalty ProgramAPL's Loyalty Program rewards members with points for purchases (1 point per $1 spent), creating an account, and engaging on social media. Members also receive birthday points. The programme features VIP tiers (Gold, Platinum, Diamond) with point multipliers, and a 'Give $20, Get $20' referral scheme where both referrer and friend benefit from qualifying purchases.
- Gift cardsAvailable if you're buying for someone else.
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About Athletic Propulsion Labs
Shoes for every pace
Running models include the TechLoom Zipline and TechLoom Bliss, while the HySpeed and Ascend are aimed at training sessions. Basketball shoes such as the Concept X continue the line that started the brand. For rest days there are slides, plus lifestyle trainers like the Jogger and Nostalgia '87. Apparel and workout accessories complete the range.
What sets it apart
TechLoom is APL's own woven upper, built for a close, breathable fit. Its basketball shoes use Load N' Launch technology. The look sits between performance kit and luxury fashion. UK stockists include Selfridges, Harvey Nichols and Net-A-Porter.
Before you order
APL ships internationally with express options, and you can select the United Kingdom for pricing and delivery. Returns are accepted on unworn shoes in their original packaging with tags. Free returns apply only to US orders, so check the window and any cost first. Payment options include Visa, Mastercard, American Express, PayPal, Apple Pay and Klarna. Gift cards are sold, and students can verify through SheerID for a discount.
Sustainability at Athletic Propulsion Labs
APL is committed to responsible manufacturing and uses recycled materials in select products.
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Athletic Propulsion Labs quick facts
| Delivery | International shipping available. Express delivery options. Free returns on US orders. |
|---|---|
| Returns | 30-day return policy for unworn items in original packaging with tags attached. Free returns for US customers. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, American Express, PayPal, Apple Pay, Klarna |
| Gift cards | Yes |
| Loyalty scheme | Loyalty Program |
| Founded | 2009 |
| Headquarters | Los Angeles, California, USA |
| Stores | 2 flagship stores |
Athletic Propulsion Labs contact
- Website
- athleticpropulsionlabs.com
- Phone
- (866) 672-8630
- Hours
- Monday to Friday, 9am - 5pm PST
Athletic Propulsion Labs FAQs
Are APL returns free for UK customers?
Free returns are listed for US orders only. UK buyers can return unworn items in their original packaging with tags. Check the return window and cost on APL's site first.
Which APL shoes are designed for running?
The TechLoom Zipline and TechLoom Bliss are among the running models. APL also lists Wave, Breeze, Dream and Phantom styles in its running range.
Can I pay with Apple Pay or Klarna?
Yes. Both are accepted, along with Visa, Mastercard, American Express and PayPal. APL gift cards are also available.
Who founded APL?
Twin brothers Adam and Ryan Goldston started the brand in Los Angeles in 2009. Their first shoe was the Concept 1 for basketball.

