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Anastasia Beverly Hills

Anastasia Beverly Hills

Anastasia Beverly Hills grew out of brow artist Anastasia Soare's Beverly Hills salon and her Golden Ratio approach to shaping brows. Brows are still the heart of the brand, with fine-tip pencils, pens, pomades and gels, but the line now covers eyes, face and lips too. All products are cruelty-free, and a good share of them are vegan.

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  1. Student discountAnastasia Beverly Hills offers a 15% student discount through Student Beans and Youth Discount. This offer is valid for students shopping in the US or Canada.
  2. NHS discountKey workers, including NHS staff and healthcare professionals, can receive a 20% discount by verifying their employment through GoCertify.
  3. Military discountMilitary personnel and veterans can receive a 20% discount by confirming their eligibility through GoCertify.
  4. Join ABH Inner CircleMembers earn points for every purchase and can redeem them for discounts and other benefits. The programme has three tiers: Fan, Lover, and Icon. Benefits include birthday month gifts, anniversary month vouchers, early access to new products, and free standard shipping. Points earned never expire, but tier status resets after 365 days.
  5. Gift cardsAvailable if you're buying for someone else.

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About Anastasia Beverly Hills

Brow line-up

The Brow Wiz pencil has an ultra-slim tip for a natural finish, and the Microstroke Brow Pen claims up to 24 hours of wear. Dipbrow Pomade, Brow Definer, Brow Freeze and tinted gels cover fuller or more sculpted looks. An online quiz suggests a brow routine if you're not sure where to start.

Eyes, face and lips

GLIDR Eyeshadow Sticks are designed for quick colour without brushes, while Lash Genius Serum and Lash Sculpt Mascara focus on lashes. For complexion there is the Smooth Blur Contour Stick and a liquid foundation built for all-day wear. Lip liners and lip colours finish the range, and makeup sets and travel sizes are available.

Ordering

Shipping is free on qualifying orders, and the brand ships internationally. Returns are accepted within 30 days. Visa, Mastercard, PayPal and Apple Pay are taken, and gift cards are sold. The student discount is limited to shoppers in the US and Canada. The brand was founded in 1997 and is now owned by TPG Inc.

Sustainability at Anastasia Beverly Hills

All products are cruelty-free. Vegan options available.

Anastasia Beverly Hills quick facts

DeliveryFree shipping on qualifying orders.
ReturnsReturns accepted within 30 days.
International shippingYes
Payment methodsVisa, Mastercard, PayPal, Apple Pay
Gift cardsYes
Loyalty schemeABH Inner Circle
Founded1997
HeadquartersBeverly Hills, California, USA
Parent companyTPG Inc.
StoresSalon + global retailers

Anastasia Beverly Hills FAQs

Who founded Anastasia Beverly Hills?

Brow expert Anastasia Soare founded the brand in 1997, starting from her Beverly Hills salon. It is now owned by TPG Inc.

How long do I have to return Anastasia Beverly Hills products?

Returns are accepted within 30 days. Check the returns section of the brand's website for how to send items back.

Does Anastasia Beverly Hills ship to the UK?

Yes, the brand ships internationally, and free shipping applies to qualifying orders. The qualifying conditions are shown on the site.

Are travel sizes available?

Yes. Travel-size versions of some products are sold, along with makeup sets that group several items together.

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