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The Ordinary

The Ordinary

The Ordinary is a skincare brand known for telling you exactly which active ingredients each product relies on. Its formulas are simple and science-led. That makes it easy to build a routine around concerns such as ageing, dryness, uneven texture or breakouts. Beyond skincare, the brand now makes hair care, body care and a small makeup line. Shopping on its own site gives the full range.

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The Ordinary Black Friday 2026

Does The Ordinary have a Black Friday sale in 2026?

The Ordinary hasn't released Black Friday 2026 offers on Shopperazzi yet. Black Friday is Friday 27th November and Cyber Monday is Monday 30th November. Many shops start their sales in the week or two before. Follow The Ordinary and its Black Friday offers show in My feed when we add them.

Is it really a Black Friday price? Open any The Ordinary product to see the lowest price we've tracked for it, so you can tell a real Black Friday price from a normal one.

About The Ordinary

Skincare by ingredient

Rather than buying a cream for a skin type, you choose actives. The line-up includes vitamin C suspensions, hyaluronic acid serums, retinoids and exfoliating acids. Between them they address blemishes, texture, hydration and signs of ageing. Each product lists its key ingredient, so it is clear what you are putting on your skin. Usage guides on the website explain how to apply each one.

Hair, body and makeup

The hair care range focuses on scalp health and hair vitality. Body care brings the same ingredient-first thinking below the neck, including the Rice Lipids + Ectoin Microemulsion. Makeup is kept minimal, with foundations and primers.

Ordering from The Ordinary

Delivery covers UK addresses only, with times and costs worked out at checkout. Returns follow the policy on its website, so read that before ordering. You can pay with Visa, Mastercard or PayPal. If you are pregnant or breastfeeding, the brand suggests checking with a doctor first. Its formulas have not been tested in those groups.

The Ordinary FAQs

Can I use The Ordinary while pregnant or breastfeeding?

No testing has been carried out on people who are pregnant or breastfeeding. The brand suggests speaking to a doctor or other healthcare professional before trying a new product.

Does The Ordinary only make skincare?

No. Skincare is the core. It also sells scalp-focused hair care, body care, and a small makeup line with foundations and primers.

How much is delivery from The Ordinary?

Delivery times and costs are calculated at checkout for UK addresses. International shipping is not offered.

How do I know which serum to choose?

Each product highlights its key active ingredients, and the site has usage guides. Start with the concern you want to treat, such as hydration or texture.