Son of a Tailor

What you're buying

The product is the everyday T-shirt, made one at a time rather than pulled from a stack of standard sizes. Son of a Tailor builds its shirts to be worn again and again. Think of them as wardrobe basics you replace rarely. The appeal is a personalised fit on a garment most people wear constantly.

Who it suits

Made-to-measure helps most if you rarely find a good fit off the peg. That includes anyone whose build falls between standard sizes. It also suits anyone who wears plain tees most days and wants them to sit properly through the shoulders and body.

Before you order

Because each shirt is cut to your figures, the measurements you give matter more than usual, so take your time over them. The free remake guarantee lowers the risk of a first order if the fit isn't quite right. Delivery charges, timings and the returns rules for made-to-order items aren't covered in the details available, so read them on the website before paying.