Grippy Serum Primer Olivia

Meet Maybelline New York's Grippy Serum Primer—now featuring exclusive editions curated with Olivia Attwood: one New York-themed and one featuring her classic favourites! This up-to-24-hour makeup grip primer is ultra-blendable with Serum-To-Grip technology. After 20 seconds, the fresh serum texture transforms to grip makeup for up to 24 hours. Formulated with 2% niacinamide, it delivers up to 24-hour hydration and gives you a fresh, plumped skin look. Don’t skip the grip! Just drip, glide, grip!