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Paria

Paria

Paria is a British cycling clothing brand with a cheeky streak, happy to describe itself as cycling's naughty child. Instead of the usual team-kit look, it works with artists and illustrators on bold graphics and unusual colourways. Riders can buy jerseys, bib shorts, outer layers and base layers, or have a custom kit made for their club.

1offer12on sale65productsNewest deal 5th July 2026
Example: Sherpa Fleece Jacket
★ Our pick
80%OFF

Example: Sherpa Fleece Jacket

Our pick at Paria

Up to 80% off archive cycling kit

Why this one: The only one live right now. Picks follow these rules; nobody pays for them.

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On sale at Paria12

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About Paria

Kit for riding

The core range covers jerseys and bib shorts, plus outer layers and base layers. A rider can put together a full outfit for most conditions. The designs are the draw: graphics come from collaborations with artists and designers rather than stock templates. The clothing is made to be hard-wearing as well as good-looking. The brand's tone is friendly and inclusive, built around a simple message to choose the bike.

Custom kits for clubs

Paria also produces made-to-order kit. Teams and clubs can commission personalised jerseys and other apparel carrying their own branding. It suits groups who want to stand out on a club run.

Delivery and returns at a glance

Next day delivery is available on most items, useful if you need something before a weekend ride. Free delivery applies to orders over £50. Paria ships internationally too. Returns details are set out on the Returns page linked in the website footer, so read them before ordering. Visa and Mastercard are accepted, as is PayPal. Gift cards are not available.

Paria quick facts

Free deliveryOn orders over £50
DeliveryNext day delivery available for most items.
ReturnsInformation on returns is available via the 'Returns' link in the website footer.
International shippingYes
Payment methodsVisa, Mastercard, PayPal
HeadquartersUnited Kingdom

Paria FAQs

Can my cycling club order a custom kit from Paria?

Yes. Paria makes custom cycling kits, so teams and clubs can design personalised jerseys and apparel with their own branding.

How fast is Paria's delivery?

Next day delivery is offered on most items. Orders above £50 also qualify for free delivery, and international shipping is available.

Where do I find Paria's returns policy?

The returns policy sits behind the Returns link in the footer of Paria's website. Check the conditions there before sending anything back.

Which payment methods can I use at Paria?

Paria accepts Visa, Mastercard and PayPal. It does not sell gift cards, so a present would need to be a piece of kit instead.