ILOUITY
ILOUITY is a lifestyle brand from Stockholm, started by two friends who are also mothers, Asli Tunhammar and Fanny Herngren Rosén. It sells design-led pieces for the home and the wardrobe, created with modern family life in mind. UK customers order online, since the brand's only showroom is in Sweden. It suits parents and design-minded shoppers looking for considered everyday pieces.
2on sale47productsUpdated 21st October 2026
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- Join ILOUITY Loyalty ProgramMembers receive additional discounts of up to 10% on purchases, rewarding loyal customers.
- Free delivery over £200Top your basket up past £200 and delivery costs nothing.
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About ILOUITY
Who is behind it
The founders built ILOUITY around quality and thoughtful design. Their aim is everyday items that are practical as well as good-looking. Both founders are mothers, and the range is pitched at modern families. The company is based in Stockholm, where it runs a showroom at Karlavägen 49.
What to expect
ILOUITY describes its range as lifestyle essentials rather than a single product type. That covers pieces for a stylish home, clothing for a comfortable but polished wardrobe, and items for children and family life. Browse the current range on the ILOUITY site to see exactly what is available.
Ordering from the UK
The brand ships internationally, and delivery costs and times are calculated at checkout from your address and order size. At checkout, Visa, Mastercard and PayPal are all accepted. Read the returns terms on the website, including the time limit and condition rules, before you buy. Customer service can be reached at [email protected] or on +46 707605031, with replies promised within 48 hours on weekdays. Returning customers can join a loyalty programme that rewards repeat orders.
Sustainability at ILOUITY
The brand prides itself on being 'Original. Iconic. Responsible. Equal.', reflecting a commitment to ethical practices and design in their British-produced swimwear.
ILOUITY quick facts
| Free delivery | On orders over £200 |
|---|---|
| Delivery | ILOUITY provides standard delivery services for its customers. Specific delivery times and costs will be calculated at checkout based on your location and order size. |
| Returns | ILOUITY typically offers a returns policy allowing customers to return items within a specified period, usually 14 days, for a refund or exchange, provided they are in original condition. Full details are available on their website. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, PayPal |
| Loyalty scheme | ILOUITY Loyalty Program |
| Founded | 1984 |
| Headquarters | Stockholm, Sweden |
| Stores | 1 showroom in Stockholm |
ILOUITY contact
- Website
- ilouity.com
- Phone
- +46 707605031
- hello@ilouity.com
- Hours
- Aims to respond to inquiries within 48 hours on weekdays
ILOUITY FAQs
Does ILOUITY deliver to UK addresses?
Yes, ILOUITY ships internationally, UK included. Delivery costs and times are worked out at checkout from your location and the size of your order.
Can I see ILOUITY products in person?
Only in Sweden. The brand has a showroom at Karlavägen 49 in Stockholm, so UK customers normally shop through the website.
How quickly does customer service reply?
The team aims to reply within 48 hours on weekdays. Write to [email protected] or ring +46 707605031.
Which payment methods are accepted?
ILOUITY accepts Visa and Mastercard cards online, and you can also pay through PayPal.