Hiccup
Hiccup is a UK online clothing brand that launched in 2024 to make better-made fashion cost less. It produces in Türkiye in small batches, using its own data to decide what to make, which it says keeps waste down. You will find womenswear and menswear, knitwear, modest fashion and outfits for occasions.
Our pick at Hiccup
Up to 50% off clothing, footwear and accessories in the hiccup sale
Why this one: The only one live right now. Picks follow these rules; nobody pays for them.
Hiccup offers1
More ways to save at Hiccup
- Free delivery over £39Top your basket up past £39 and delivery costs nothing.
Never miss a Hiccup deal
Follow Hiccup and its new codes, offers and price drops land in your feed. Save any deal to come back to it.
About Hiccup
What sets the model apart
Rather than ordering big seasonal runs, Hiccup reacts to demand and makes small quantities. Manufacturing in Türkiye lets it control quality and ship faster, according to the brand, and cutting out middlemen frees money for sturdier stitching, better fabric blends and consistent sizing. Packaging is recycled or cardboard.
Ranges
New In carries the latest drops, and Bestsellers shows what is moving. Categories cover women's and men's clothing, knitwear, modest fashion and occasionwear. A mobile app offers faster checkout. Because in-house algorithms decide what goes into production, new styles tend to arrive in small runs rather than one huge seasonal collection.
Shoppers who want on-trend clothes at modest prices, but worry about waste, are the people Hiccup is aiming at.
Delivery, returns and payment
UK orders over £39 ship free; below that, delivery costs £2.99. Expect parcels within 4 to 7 business days after processing. Hiccup also ships to the US and Saudi Arabia, with terms that differ by country. Returns are free for 45 days after purchase. You can pay by Visa, Mastercard or PayPal, and email [email protected] with order questions.
Sustainability at Hiccup
Hiccup employs small batch manufacturing to reduce waste to nearly zero and uses responsible packaging (recycled or cardboard) to minimise environmental impact. They focus on quality materials for longer-lasting clothes.
Hiccup quick facts
| Free delivery | On orders over £39 |
|---|---|
| Delivery | Hiccup offers UK delivery within 4-7 business days. Free delivery applies to UK orders over £39; otherwise, a £2.99 fee is charged. We also ship to the US and Saudi Arabia, with varying shipping details and duty/tax policies. |
| Returns | Hiccup provides free returns within 45 days of purchase. A Global Returns & Refunds Policy is in place for all customers. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, PayPal |
| Founded | 2024 |
Hiccup contact
- Website
- hiccup.com
- support@hiccup.com
Hiccup FAQs
How much does Hiccup charge for UK delivery?
Nothing on orders above £39. Smaller orders pay £2.99, and UK parcels usually arrive 4 to 7 business days after processing.
How long do I have to return Hiccup clothes?
45 days from purchase, and returns are free. Hiccup applies a single global returns and refunds policy.
Where does Hiccup make its clothes?
In Türkiye, in small batches. The brand says this improves quality control and speeds up shipping.
Does Hiccup sell modest fashion?
Yes. Modest fashion has its own category next to womenswear, menswear, knitwear and occasionwear.