Fitglow Beauty
Fitglow Beauty is an independent, woman-owned label making plant-based skincare and makeup. It began in 2014 with sensitive and rosacea-prone skin in mind, and its formulas are vegan, cruelty-free and gluten-free. It suits shoppers after gentle products that still make a visible difference. It also appeals to anyone who prefers a smaller brand with clear ethical standards.
12on sale66productsUpdated 24th June 2026
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About Fitglow Beauty
Skincare comes first
The skincare side is built on biomimetic plant ingredients, meaning formulas designed to work alongside the skin's own barrier. Redness Rescue Cream is the product most closely tied to the brand. Other names to know are the Cloud Ceramide + HA Recovery Balm for dry or stressed skin, and the Vita Youth Oil.
Makeup and body
Fitglow carries the same thinking into colour. Lips are a strong area, with Ceramide Hydra-Balms for tinted moisture and a Night Lip Scrub for smoothing. Its Green Bamboo Hyaluronic Loose Setting Powder finishes a base. A smaller body care range follows the same plant-led approach.
Who it suits and what to check
Anyone avoiding animal ingredients, or whose skin reacts easily, will find the range simple to shop. The brand has upcycled more than 85,000 pieces of packaging, which may sway you if waste is a concern. Its free Healthy Beauty Club sends news and event invitations to members. Shipping and refund terms sit on separate policy pages, so read both before ordering to a UK address. Shopperazzi lists the current Fitglow range for quick comparison.
Sustainability at Fitglow Beauty
100% post-consumer recycled bottles and FSC-certified packaging. Plant-derived and upcycled ingredients including upcycled rosewater and sustainably harvested eucalyptus. Vegan and cruelty-free formulations made in the USA.
Fitglow Beauty quick facts
| Free delivery | On orders over £75 |
|---|---|
| Delivery | Orders processed within 5-7 business days (Monday to Friday). Shipping takes 5-10 business days after processing. Email and SMS tracking notifications provided. |
| Returns | 30-day return window from order placement. Sealed products in original packaging eligible for full refund. Opened products eligible for one-time exchange or store credit. Limited edition candles and reed diffusers are final sale. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, American Express, Discover, PayPal, Apple Pay, Google Pay, ShopPay |
| Loyalty scheme | Healthy Beauty Club |
| Founded | 2022 |
| Headquarters | Santa Monica, California, USA |
| Parent company | OTB Group |
| Stores | 300+ retail doors |
Fitglow Beauty contact
- Website
- fitglowbeauty.com
- Phone
- +39 366 6184270
- Hours
- Monday to Friday, 9am-6pm PT
Fitglow Beauty FAQs
Is Fitglow Beauty a good choice for sensitive skin?
That is the reason it exists. The brand was created for sensitive and rosacea-prone skin, and its formulas rely on plant-based ingredients chosen to be gentle.
Are Fitglow products vegan?
Yes. The whole range is vegan and cruelty-free. Products are also described as gluten-free, with organic ingredients used across the skincare and makeup.
Does Fitglow Beauty sell makeup as well as skincare?
Yes. Alongside creams, balms and oils, it sells tinted lip balms, a lip scrub and a loose setting powder. All use plant-based formulas.
Who is behind Fitglow Beauty?
It is an independent, woman-owned brand, founded in 2014 to make effective beauty products that are kind to reactive skin.