Ambassador Cruise Line
Ambassador Cruise Line runs no-fly cruises that leave from seven ports around the UK, so passengers start their holiday at a regional terminal rather than an airport. The line is based in Purfleet, Essex, sails two ships, Ambience and Ambition, and offers a traditional British style of cruising aimed mainly at adults over 50.
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About Ambassador Cruise Line
Where you can sail from
Ships leave from Dundee and Newcastle in the north, Liverpool and Belfast in the west, and Bristol, Portsmouth and London Tilbury further south. Itineraries take in Northern Europe, the Baltics, Scandinavia and the British Isles, while longer voyages head for the Caribbean and Cuba, the Canary Islands and the Mediterranean.
Life on board
Ambience joined the fleet in April 2022 and Ambition followed in May 2023. Expect afternoon tea and British entertainment, with a friendly, community feel among guests. The line does not usually cater for children. On the environmental side, Ambience was upgraded to IMO Tier 3 emissions standards, single-use plastics are banned on board, and the company runs an anti-whaling pledge with the charity ORCA.
Booking with confidence
Holidays are protected through ABTA, ABTOT and ATOL licence 12713. Travel documents arrive by email, so there are no paper tickets to keep track of. Cancellation charges depend on how close to departure you cancel, and the full terms are given at booking. Visa, Mastercard and American Express are accepted.
Sustainability at Ambassador Cruise Line
Ambassador Cruise Line has committed to sustainability from inception, building their brand around environmental values. Their flagship Ambience has been upgraded to meet IMO Tier 3 emissions standards, placing it in the top 10-15% of environmentally sustainable ships worldwide. Onboard initiatives include zero single-use plastics, Bio Digesters that convert food waste into water and heat, and bottle washing stations. Ambassador also partners with the charity ORCA on the Ambassador X ORCA Pledge — the first-ever cruise anti-whaling campaign — lobbying governments to end whale and dolphin hunts and educating guests on marine conservation.
Ambassador Cruise Line quick facts
| Delivery | Ambassador Cruise Line is a cruise holiday provider. Booking confirmations and travel documents are delivered electronically via email. Physical tickets are not required. |
|---|---|
| Returns | Cruise bookings are subject to Ambassador Cruise Line's terms and conditions. Cancellation policies vary depending on the time before departure. Full details are provided at the time of booking. |
| Payment methods | Visa, Mastercard, American Express |
| Founded | 2021 |
| Headquarters | Purfleet, Essex |
| Stores | Online only |
Ambassador Cruise Line contact
- Website
- ambassadorcruiseline.com
- Phone
- 0808 102 8229
- Hours
- Multiple lines available, typically closing between 17:30 and 20:00. Check website for specific daily opening hours.
Ambassador Cruise Line FAQs
How are Ambassador travel documents sent?
Booking confirmations and travel papers are sent electronically by email, and there are no physical tickets to carry.
What happens if I cancel an Ambassador cruise?
Charges vary with how long before departure you cancel. The full conditions are set out in the booking terms provided when you reserve.
Which ships does Ambassador operate?
The fleet has two ships: Ambience, which entered service in April 2022, and Ambition, which joined in May 2023.
Is Ambassador suitable for families with young children?
Probably not. The line is adult-focused and aimed mainly at the over-50 market, and it does not usually cater for children.