
All Blacks Shop
All Blacks Shop is the official online store for New Zealand's national rugby teams, selling licensed All Blacks and Black Ferns kit. It is run under licence by Fanatics (International) Ltd, with its customer team based in Manchester. Supporters can pick up match jerseys, training gear, casual clothing and gifts, in sizes for men, women and children.
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More ways to save at All Blacks Shop
- Student discountYes, they offer a 'Student & Key Worker Discount'. The specific provider (e.g., Student Beans, UNiDAYS) is not explicitly stated.
- NHS discountYes, they offer a 'Student & Key Worker Discount'. A '15% NHS discount' for Official All Blacks Gear is also available through Health Service Discounts.
- Gift cardsAvailable if you're buying for someone else.
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About All Blacks Shop
Kit and clothing
Jerseys lead the range, with home and away designs. Authentic versions are made to the players' match specification, while replicas are cut for everyday wear by fans. Beyond shirts there is training wear, T-shirts, hoodies and jackets, plus caps, beanies, scarves and flags. Black Ferns supporters are catered for alongside All Blacks fans, and gift cards help when you don't know a size.
Who runs it
New Zealand Rugby licenses everything the shop sells. Fanatics, a global sports retail group, has run it in its current form since 2016, after buying Kitbag. The shop has no high street branches in Britain. Shopperazzi shows the shop's current range and delivery details.
Delivery and returns
UK orders typically arrive within 5-10 business days, and express services are available. The shop also ships to most countries. Unworn items with tags attached can be returned within 30 days of delivery. There is a student and key worker discount, and NHS staff can find one through Health Service Discounts. Visa, Mastercard, American Express and PayPal are accepted, and customer service is open every day of the week, by phone or email.
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All Blacks Shop quick facts
| Delivery | International shipping available. UK delivery typically within 5-10 business days. Express options available. |
|---|---|
| Returns | Returns accepted within 30 days of delivery for unworn items with tags attached |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, American Express, PayPal |
| Gift cards | Yes |
| Founded | 2016 |
| Headquarters | Manchester, UK |
| Parent company | Fanatics, LLC |
| Stores | None in the UK |
All Blacks Shop contact
- Website
- allblackshop.com
- Phone
- +44 (0) 3333.312175
- Hours
- 9:30 am to 5 pm, 7 days a week (UK local time)
All Blacks Shop FAQs
How long does All Blacks Shop take to deliver in the UK?
UK delivery typically takes 5-10 business days. Express options are available if you need a shirt in time for a particular match.
What is the returns window?
Items can be returned within 30 days of delivery, as long as they are unworn and still have their tags attached.
Who operates All Blacks Shop?
Fanatics (International) Ltd runs the store under licence, as part of Fanatics, LLC. New Zealand Rugby licenses the products it sells.
Is there a student or key worker discount?
Yes, a Student and Key Worker Discount is offered. NHS staff can also get a discount through Health Service Discounts.



