Aje
Aje is an Australian womenswear label founded in 2008 by Adrian Norris and Edwina Forest. It began in Noosa, now operates from Sydney and belongs to The Aje Collective, alongside Aje Athletica and IKKARI. The style mixes artisanal detail with a strong, modern femininity. UK shoppers buy through ajeworld.com, with duties and taxes already built into the price.
Our pick at Aje
Up to 50% off midi, maxi and mini dresses in the sale
Why this one: The biggest saving of the 2 offers here. Picks follow these rules; nobody pays for them.
Aje offers2
More ways to save at Aje
- Student discountAje offers a 10% discount on the first full-price order for Australian students who verify their status on Student Beans. Please note this offer is specifically for Australian students.
- Join AJE RewardsAJE Rewards is a free-to-join loyalty programme where members earn points for every dollar spent. It features tiered benefits: Welcome (1-18,000 points), Premier (18,001-54,000 points) offering a 5% discount, and Elite (54,001+ points) providing a 10% discount on every order.
- Gift cardsAvailable if you're buying for someone else.
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About Aje
From occasion dresses to denim
Dresses lead the range, from maxi lengths to minis, for casual and formal occasions. Tops and denim cover everyday wear, often with the label's detailing and textured fabrics. Pieces lean bold but wearable, with contemporary silhouettes. Accessories include statement jewellery and handbags. The Modest Edit offers more covered styles, and Aje Athletica handles activewear. Beyond its website, Aje trades through more than 45 stores.
Ordering to the UK
Prices shown to UK customers include duties and taxes, so import charges shouldn't come as a surprise. Returns are accepted within 14 days, so check sizing before ordering. Pay by Visa, Mastercard, American Express or PayPal, or spread the cost with Afterpay. Gift cards are available, and the customer care team can help with order questions.
Rewards and responsibility
AJE Rewards members earn points on purchases, which build towards benefits on later orders. On sustainability, The Aje Collective is a member of the UN Global Compact Network Australia.
Sustainability at Aje
Part of the Aje Collective's sustainability initiatives. Member of UN Global Compact Network Australia.
Shop Aje by category
Aje quick facts
| Delivery | International shipping to UK available. |
|---|---|
| Returns | Returns accepted within 14 days. |
| International shipping | Yes |
| Payment methods | Visa, Mastercard, American Express, PayPal, Afterpay |
| Gift cards | Yes |
| Loyalty scheme | AJE Rewards |
| Founded | 2008 |
| Headquarters | Noosa / Sydney, Australia |
| Parent company | The Aje Collective |
| Stores | 45+ |
Aje contact
- Website
- ajeworld.com
- Phone
- +61 480 022 160
- Hours
- Monday – Friday | 9am – 5pm AEDST (Australian Eastern Daylight Saving Time)
Aje FAQs
Will I pay import duties on an Aje order to the UK?
Nothing extra should be due on arrival. For international customers, including the UK, duties and taxes are already included in the product price.
How long do I have to return an Aje order?
Returns are accepted within 14 days. Check the full conditions on ajeworld.com before sending anything back from the UK.
Can I spread the cost of an order?
Yes. Afterpay is offered at checkout alongside Visa, Mastercard, American Express and PayPal.
Does Aje sell gift cards?
Yes, gift cards are available, which suits a present for someone whose size or style you are unsure of.
